About
We Exist To Power Your Business, Fuel Your Lifestyle, & Help Make Your Dreams Come True
What We Do
For Business Owners, CEO’s, and Managers who want to grow their business, Magnetic Alliance developed a 1st Class Head Office which provides access to a suite of tailor-made services, specifically designed to help businesses grow. Unlike other firms who operate in industry ‘silos’ and produce outputs, Magnetic Alliance integrate services to help you reach ultimate outcomes & business goals. Over the last decade, Magnetic Alliance has added over $1.77 Billion of revenue for clients across 140+ different industries.
Create a 1st Class Head Office Machine
A machine that you can use to fill the gaps in your business. You may be great at marketing, but need help with finance, or great at finance, but need help with strategy. Whatever it is, our vision is to allow you plug into our system and achieve your growth and business improvement goals.
We can provide a parenting advantage that corporations have access to which are not accessible to privately owned businesses.
Act like your Right-Hand Team
We help you with the back end of the business so you can do what you do best and lead the way in your industry, profession, or trade. You can outsource certain functions of your business for us to help with so that you know it’s handled by professionals who care about your business.
Help you connect the dots
Our advisors’ expertise lies in being generalists. We understand business fundamentals which let us connect the dots across multiple functions of business to increase the odds of breakthrough success. We look at diverse industries, use insights from other businesses, deconstruct knowledge, and understand patterns to give you an edge. We have done this and added value without needing to be the industry expert but focus on helping you connect the dots in business.
Who We Are
We provide business growth and improvement services to entrepreneurs who want to overcome challenges and risks commonly experienced by growing companies.
Our business exists to help people create better livelihoods so that they can follow their dreams and live life to its fullest. Whether you’re a client, team member, or part of our community, this is the purpose that drives us each day. Because of our strong belief in the value of relationships, we work with business owners like you who are passionate about what you do with a ‘client for life’ attitude and provide holistic solutions to your problems.
Our vision is to create a 1st class head office that businesses can access to achieve triple digit growth and build a lifestyle they love. Because our business model is based on creating long term, sustainable growth – in order for us to win – you must win.
The right people are important for us because we are a ‘family and friends’ business, and we build lifelong relationships with our clients, team, and other business partners.
Our goal is to empower you to become the best version of yourself that you can be personally and professionally with inner self belief to help you conquer challenges and live life’s journey with fun and fulfilment. We believe in walking the talk and have achieved triple digit growth each year on average since our business started in 2011. Our aim is to continue this every year in at least one area of our business whether it be revenue, profit, cash flow, return, or shareholder value.
Our Mission
Our Vision
OUR TEAM
OUR TEAM
Why Choose Us
Give You Confidence To Grow
Our First-Class Head Office provides you support on implementing the difficult projects and tasks, that is outside your expertise so it can be handled by professionals, giving you the confidence to grow.
We Have Great People
We only hire and keep people who continuously grow and improve. We invest in their training so they can be the best versions of themselves to give you the best help possible.
We Get Results
We walk the talk. We have averaged triple digit growth since Magnetic Alliance was founded. We have helped clients achieve the same, time and time again.
We Value Relationships
We are a friends and family business. We act more like a partner than a service provider and have become close friends with many of our clients.
We Rock
We have fun, we live life, we are human, we make mistakes, we improve, we grow, and we are real.
Unique Products & Services
We do the stuff that gets in your way. They are designed to work to our standards because we want the best for ourselves, so we can give you the best we’ve got.
Here For The Long Term
We have to do the right thing to keep your trust, your business and your friendship. Our win-win outcome model makes it easy to tell if we are the right fit for each other.
Meet The Founders
Magnetic Alliance was founded in November 2011 by Mark Lim and Jack Gleeson, who were once colleagues, but have become business partners and friends. Our foundations are based on living life to the fullest and loving what we do each day. We will continue this partnership with our clients and team and share the same passion for business with those who are part of Magnetic Alliance’s journey.
Milestones & Achievements
Magnetic Alliance was founded in November 2011 by Mark Lim and Jack Gleeson!
WINNER, 2021’s Leading Experts in Business Growth Services, Australia, CEO Monthly, Business Elite Awards 2021
WINNER, Australia’s Top 100 Young Entrepreneurs, Business News Australia, Mark Lim #62, 2020
WINNER, Australia’s Leading Firm for Business Growth and Development, APAC Magazine, 2020
WINNER, Australia’s Leading Firm for Business Growth and Development, APAC Magazine, 2019
WINNER, South Australia’s Top 40 Leaders Under 40 – Mark Lim (Magnetic Alliance CEO & Founder), Ernst & Young / InDaily’s 40 Under 40
FINALIST, Australian Young Entrepreneur of the Year – Mark Lim (Magnetic Alliance CEO & Founder), Australian Young Entrepreneur Awards 2019
TOP 10 Workplaces of the Year – Magnetic Alliance, Optus Business Awards, 2017
TOP 10 WORKPLACES OF THE YEAR – Magnetic Alliance, Optus Business Awards, 2017
TOP 10 AUSTRALIAN BUSINESS LEADERS OF THE YEAR – Mark Lim (Magnetic Alliance CEO & Founder), Optus Business Awards, 2016 & 2017
TOP 10 Workplaces of the Year – Magnetic Alliance, Optus Business Awards, 2016
TOP 10 CUSTOMER SERVICE EXPERIENCE OF THE YEAR – Magnetic Alliance, Optus Business Awards, 2016
#2 FASTEST GROWING COMPANIES IN SOUTH AUSTRALIA – Magnetic Alliance, Fast Movers SA, 2016
#1 CPA IN AUSTRALIA – Mark Lim (Magnetic Alliance CEO & Founder), CPA, 2006
WINNER, American Express International Award – Business Strategy & Leadership – Mark Lim (Magnetic Alliance CEO & Founder), American Express, 2006